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Employees Can be Happy to Give Featured

Employees Can be Happy to Give Husna Miskandar

Recent studies have shown that millennials are the present and the future driving force behind the social responsibility movement in society. Accordingly, 70 percent of these millennials report that they will spend more money with companies and brands that support charitable causes. With research indicating that they represent up to $2.45 trillion in spending power, giving back will be a powerful way of attracting millennials and fostering their newfound giving culture. Here are some of the opportunities you should offer to your employees to support their giving within your organization:

  • Bring the volunteer opportunities to them

There are many causes or volunteer opportunities that you can bring to your organization to the attention of willing employees. They can be fundraising requests, supporting people in financial need, or shipping kits to people for a given cause. As an organization, you can arrange a kit-building activity complete with a theme such as hygiene and disaster relief for education, among others.

  • Train your employees and arrange ways they can give more than just money

Many employees have the willingness to give. However, most of them lack an understanding of how the charity works. Therefore, training is an excellent way of making understand how their donations will help society. Donations are a great way of making employees not only responsible but empathetic too. You can encourage your employees to donate other things such as clothing and goods, not just money.

  • Encourage creativity

Creativity among employees is a critical element that promotes innovation and problem-solving. This is critical for organizations and charities that look for volunteers that will help them design or come up with ideas that will help them in a specific cause. Some of the areas that creativity can help include sewing dolls, creating thank-you and get-well cards, or making blankets. Having employees with these capabilities can boost the image of your organization.

  • Empower your employees to support nonprofit of their choice

Employees can join a nonprofit at their pleasure, but empowering them makes everything different. Support the volunteer opportunities of your employees by partnering with various charities, mentoring them, or hosting charitable giving activities. Doing so will give them confidence that someone has their back, and this will make them feel that what they are doing is right.

  • Set a good example

Employees who give back to charities love employers who set a good example through their giving. Encouraging employees to donate gifts for the homeless children, for example, during holidays, will set a good example and foster a giving culture within the organization. Anytime you encourage your employees to give, you should also take part in giving. You can also volunteer alongside your employees. This will see them priding themselves in your company’s generosity.

  • Encourage the giving culture

Every organization needs to encourage volunteering and giving culture within their business. Further, they should be given rewards for their charitable deeds and involvement in giving. Doing this will see them take the community service seriously. Companies should schedule giving and philanthropy by making contributions in terms of time or money to those in need. Companies must also encourage employees to participate in different community initiatives and worthy charities in the local community.

  • Learn the type of charities that your employees love

If you are planning to support your employees in their charitable initiatives, you must understand what employees are passionate about before donating. Carry out a survey to understand what they like and the initiatives that they will likely give to. From the list, pick the charities aligned to the company's mission, vision, and goals and the program that will likely interest your employees more.

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Scott Koegler

Scott Koegler is Executive Editor for PMG360. He is a technology writer and editor with 20+ years experience delivering high value content to readers and publishers. 

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